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Trends, news & solutions to offer a unique buying experience!
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Anaïs Veerapatren CEO, where is your digital transformation ?
The COVID-19 crisis that we are facing is surely the most severe and dramatic of our modern history. Like on all the business activities and companies, it has a hard...
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Forrester Report
Proximis commissioned Forrester Consulting to identify shopper expectations and experiences across online and offline channels and assess retailer capabilities around providing frictionless cross-channel journeys.
Download - Guillaume Vanbrugghe
“Frankenstacks” or Unified Commerce. Choose a side!
Frankenstacks: this portmanteau coined by Imtiaz Mohammady (Forbes Technology Council) is loud in meaning when it comes to describing the accumulation of bricks of software over time. Alas, a common...
- Anaïs Veerapatren
In 2020, almost half of all retailers will switch to Unified Commerce
The results of the international study for which we commissioned Forrester are freshly out since end of 2019. It was aimed at two target audiences: retailers (over 160 decision-makers), and...
- Anaïs Veerapatren
NRF 2020, it’s not over yet and you haven’t read it all!
Last week, Proximis was at the NRF 2020 Edition where our company has been exhibiting one more time. That deserved a write-up, amid the ocean of feedback that you have...
- Anaïs Veerapatren
Is Community Commerce the Key to Outstanding Retail?
First, to the question, how important is it for a retailer to build a community of its own, I would answer, primordial. In a land of plenty, it is important...
- Elise Karamujic
The days of Omnichannel are over. Welcome to the age of unified commerce !
Multi-channel, cross-channel, single-channel: all terms that form an integral part of industry jargon and reflect who we are as retailers and professionals. But venture onto any social media platform, and...
- Elise Karamujic
It’s raining new customers for Proximis !
We are proud to announce numerous new Customers for Proximis, the rising retail tech, including JouéClub, Descamps, Vicomte A, Faguo, Geekstore and Karl Marc John, thus demonstrating that our Digital...
- Elise Karamujic
Omnichannel journey : consumers appear from all different channels
The omnichannel is the future and it is what the consumer wants. Deploying an omnichannel strategy is no longer really a choice for retailers, they must adapt or disappear. When...
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